5 Reasons Why WordPress Is a Good Choice for Your Web Design Project

Having a website is a necessity for almost every organization. With recognition more efficiently promoted and facilitated with a website, corporate entities up to sole entrepreneurs aim to have a professional web development service to come up with a website of their own. Another great benefit to having a business website is that it gives businesses the chance to achieve not just local, but global brand establishment. For this reason, business owners hire a web development firm to create a website that they can easily manage and update with content related to their services and products.

Among the many different content management software options used in professional web development today, WordPress has been the most preferred by many different web development companies and business owners, and here are a few reasons why:

1. WordPress Has An Established History

Professional web development and WordPress go way back. Since this CMS was introduced in 2003, the world of web development has taken great strides and other content management tools have become extinct. To date, WordPress is the most popular blogging software in the world. Even non-blogging websites choose WordPress as the preferred platform.

2. WordPress Is An Intuitive Content Management Software

Unlike other blogging platforms and software, WordPress may be a smarter choice, with intuitive and user-friendly content updating tools. When using WordPress for daily tasks, you need not be a programmer, coder, or an expert in web design; in fact, you can handle updating on your own with its convenient interface that allows you to edit every page in your website. WordPress fosters independence. As your preferred web development firm undertakes your website development in Austin or elsewhere, you can experience a smooth transition to maintaining your new website.

3. It Is Based on Widely Supported Technologies

WordPress is based on PHP technology, which is used by over 80% of the websites today. Along with this, WordPress also allows for more flexibility in terms of creating your own taxonomies, custom post types, and metadata. This CMS allows you to add customizations and additional features easily with the help of any PHP programmer.

4. It Is Portable

Hundreds of web hosts support WordPress and it’s common technology requirements, so website owners can feel confident in finding a home for their new WordPress-driven site. Considering this portability, you can create possibly all the websites you need: from personal blogs, to business websites, photoblogs, portfolios and more, using WordPress as your platform. Simply communicate your interest in WordPress support to your web hosting company.

5. WordPress is Customizable in Every Aspect

Your WordPress site can be extended with hundreds of other plugin software, customizing your WordPress site to adapt to your preferences is easy. While it has default themes for you to choose from, it is possible to fully custom theme the website. An experienced web designer can help you turn your custom branded vision into compatible theme templates. Even plugins and forms can be customized with a unique design.

Things You Need To Consider During E-Commerce Website Development

Web development is complicated. In any project, there are a multitude of aspects to consider, from user experience to performance.

Here are a few other aspects of an E-Commerce site that developers will want to be sure to consider during the development process.

Things to consider during E-Commerce Development are:

1. Responsive Web Design:

For the most part, more customers are shopping whenever they choose and in the most convenient manner for them. However, if customers are able to, they will access your store via their tablet PC’s or smart phones which are where responsive web design India comes into play. Responsive design is going to make your site more accessible on a variety of platforms and devices. This will make the site usable to more people and that could potentially increase your sales.

2. Adding Guest Checkouts Options:

To be honest, people don’t always want to create accounts with every site they make a purchase from. The biggest reason is because of the amount of spam and junk emails they get through to their email accounts each week and it can become very much an annoyance. However, if you are able to offer a guest check-out feature, that may prove to be a hit with more customers. Custom web development can be varied but who’s to say you can’t add a guest check-out? This will attract more people and make them feel at ease shopping at your store too.

3. Site search is important:

it’s important to make sure the search functionality is available and easy to use. In addition, it’s a good idea to utilize features like autocomplete to help users find popular products or items related to their searches.

Faceted search is another important way to help users find products. This functionality allows them to narrow their search in a variety of ways, including by department, size, price range, manufacturer, etc. Providing this functionality gives users more power to find what they need, letting them limit their searches to exactly what they are looking for.

4. Security is essential:

This is especially true for credit card and payment information, but also any customer information like address, phone number, email, etc. Customers have an expectation that their personal information will remain secure when they make a purchase online, so ensuring that SSL is implemented is not just a good idea, but something that is absolutely essential for ensuring that your customers trust that their information will remain secure. In addition, security is required to meet PCI compliance for any business which accepts credit card payments.

5. Optimize Site Performance and Speed:

Have you ever been stuck on a website waiting for the page to load? For most, they switch off after a few seconds because it’s a waste of their time. However, if this happens on your site you’re essentially losing business and that isn’t good. Your E-Commerce web development really must deal with the site’s performance and speed issues. If these things are not optimized then users will look elsewhere.

6. Develop Wisely:

Too many website owners think development means getting more customers or expanding the site’s product pages but in truth, it’s so much more. The above are just five simple things to consider when you are developing your E-Commerce website. When you develop well, you get more customers. E-Commerce website development can be simple; don’t let it catch you out.

Keeping these aspects of an E-Commerce site in mind during development will help you ensure that you are providing the best experience for your customers, but there are many more elements to consider when developing your site. Almost every business owner has to deal with the challenge of E-Commerce web development. This is not easy no matter how experienced you are with the internet or how great your business ideas are. Since users will be coming to the site to learn about and purchase products, developers will want to do everything they can to make this process easy and intuitive. But alongside the considerations of usability.

5 Most Useful SEO Web Design Tips for You

It is often said that Search Engine Optimization or SEO is all about developing and improving the content of various websites and uplifting their positions in the search results. But, it is not true completely. SEO web design is equally important for accelerating the rankings of websites in SERPs. Find 5 most effective techniques below that can help web designers come up with well-built as well as search engine friendly websites.

Site navigation

An SEO web development company should focus on creating a simple yet attractive site navigation. Websites with fancy navigation menus cannot be crawled by search engines easily. A SE friendly and intuitive navigation system can make the task easier for Google and Yahoo robots. So, it is always recommended to make the use of web platforms such as JavaScript, CSS, etc. instead of employing fancy applications like Flash.

Appropriate URL

URLs are one of the most crucial parts of a website. Hence, it is of utmost importance that the web developers generate reliable, search-friendly URLs for each and every website. Query strings or any additional information which are meaningless and irrelevant to the content of the web page should be avoided for using in URLs. While removing the ‘www’ segment from the URLs, make sure that it is done for each and every web page. Otherwise, search engines would consider it separately and the site will get penalized for duplicity.

Image tag

When it comes to useful SEO web design techniques, the significance of using image tags should never be ignored. Every single image used on a website should be described properly with the help of the alt attributes of image tags. As search engines are unable to crawl images, proper tags help SE robots to collect essential information. It is an excellent way to make a website SEO friendly as well as user-friendly.

Title Tag

Every web design and development company should concentrate on creating a distinctive title tag for each web page of their websites. It is always better to use appropriate keywords in the title tag of a page. Moreover, the theme of each and every page should be mentioned briefly but clearly within the first 65 characters (counting spaces) of the title tag. This is because different search engines show only that part of your page title in the search results and the rest remains hidden.

Heading tag

Be it the title of the web page or the heading of a section in it, using suitable heading tags is always necessary. Incorporating keywords in the heading tags is a good practice as it helps various search engines find out the subject matter of the page content easily. But, keep a close eye on the number of keywords placed in the heading tags at the same time. Many web developers use lots of keywords in these tags which lead their sites to get penalized by Google for ‘keyword stuffing’.

So, just follow these great SEO web design tips and help your clients improve the rankings of their websites remarkably.